Game Changer
2025 Advertising
Brand
Google Cloud
Recognition
2025 - D&AD New Blood Pencil
2025 - New York Festivals Finalist
Role
Account Executive
Instructor
Sungkwon Ha
Problem
Even with creative ideas, independent game developers often find it difficult to even get started. Because it typically requires 3–4 years of a university major along with additional specialized training in game engines—plus countless other tasks beyond artwork, animation, and game promotion.
Insight
Then we came across a game like “Cat Mario,” which modified the classic Mario game and became one of the biggest hits online.
Idea
Google Cloud is releasing classic masterpieces like Mario, Galaga, Pac-Man, and Doom as open source.
Now, even beginner developers can modify game code through a simple UI, create art and animations, and launch their finished games.